Your tasks
Online campaign development (conception, production, implementation):
Develop comprehensive marketing campaigns from strategy, conception and layout to success monitoring.
You will work on the strategy together with renowned consultants and our motivated sales team. You will be responsible for the subsequent implementation, including the conceptual development, production (design, editing, etc.) and implementation of the campaign on the respective advertising platforms.
Target group-oriented campaigns: You create these campaigns for different customer groups:
- B2B: Increase lead acquisition for business customers interested in our uVida breath metabolism analyzer.
- B2C: Promoting lead generation for end customers who want to use our online nutrition and exercise programs and the premium features of our app.
Organic structure of our social media account:
Creation and implementation of a comprehensive editorial and content plan for our social media channels (e.g. Facebook, Instagram, LinkedIn, YouTube).
Development and production of appealing video and image content that effectively communicates our brand and messages.
Writing and designing appealing and target group-oriented texts for our social media posts.
Your qualifications
Campaign production:
Experience in the conception, production and implementation of online campaigns. You are proficient in the necessary tools such as Adobe, Canva and WordPress to produce these campaigns independently.
Editing short videos:
Editing video clips for online marketing (Instagram, YouTube, etc.) is particularly important. You should therefore be confident in creating short videos for online campaigns.
Industry experience:
You already have experience with marketing campaigns in the fitness and health market.
Social media expertise:
You have experience in the creation of social media content, especially in the development and implementation of editorial plans. This includes the independent production of short videos, the writing of suitable texts and the targeted implementation of content on all platforms.
Technical know-how:
You are proficient in WordPress and well versed in SEO and SEA.
Technical affinity:
Handling cameras, microphones and lighting is no problem for you, and you skillfully set the scene for our colleagues.
Project management:
You manage brand and product campaigns confidently and work independently on projects without losing track of things under pressure.
Commitment:
You are passionate about supporting our trade fair appearances and actively participate in our team events.
Educational and professional background:
Completed studies in marketing, media, journalism, communications or comparable training and initial professional experience in marketing.
Tool knowledge:
Good knowledge of Adobe Creative Suite, Canva and WordPress.
Language competence:
Textual confidence and fluency in German and English.
You don't have to be able to do everything!
You simply compensate for your weaknesses in one area with excellence in other areas and your motivation/willingness to learn.
What we offer
Exciting products:
We offer exciting products in the fitness and health market for both the B2B and B2C sectors, which are highly valued by our customers and prospects. It is great fun to market these innovative solutions.
Team spirit:
A dynamic team with flat hierarchies that supports each other and celebrates successes together.
Development opportunities:
Room for your ideas and numerous development opportunities.
Insights:
Exciting insights into the further development of our company and our products.
Flexibility:
Flexible working hours and the option to work remotely.
Team events:
Regular after-work get-togethers and team events to exchange ideas and celebrate our successes.
Contact information